E-commerce SEO that helps grow your revenue

I have been doing SEO management for e-commerce stores for 10 years. I know where to look for unused potential and for the problems that cost you money and time. I decide what makes the most sense to solve and point SEO at what can bring more customers to the store and raise the number of orders.

What do you get from regular SEO management of an e-commerce store?

Every month I review where the store loses money and where an unused opportunity is waiting. I work with the data, the assortment, search demand and the competition, and I focus on the changes that can bring more relevant visitors and raise the number of orders.

Uncovering unused potential

I compare categories, products, searched queries and competitors. I show you where customers slip away in search and which parts of the assortment have room to gain more visibility.

I find the reasons why performance is not growing faster

I review indexing, filters, URLs, templates, internal linking and other technical areas. I separate the real problems from cosmetic errors that are not worth spending time or money on.

I work on widening your reach in search and in AI

I look for demand your store does not cover yet and I follow how search is changing in Google and in AI tools. Based on that I develop the categories, the landing pages and the content that raise the visibility of the store and bring customers closer to a purchase.

More traffic, more orders and revenue growth

I do not follow only positions and completed tasks. I evaluate whether SEO brings more relevant traffic, helps raise the number of orders and shows in the revenue of the store. I then adjust the direction of the work according to the results.

Monthly SEO management of an e-commerce store
from 1,230 €/month I set the scope according to the size of the store, the catalogue and the complexity of the project.
Start of the cooperation
By mutual agreement Once we agree, I start with the analysis of the store and the work on its SEO.
Minimum length of the cooperation
Six months Enough time for implementation, for following the development and for evaluating the results as we go.
SEO under continuous review
Every month I follow traffic, visibility, orders and revenue, and adjust the next work according to how they develop.

Size and structure of the store

Catalogue, filters and templates The number of categories, products, parameters, filters and page types that affect SEO.

Complexity of the SEO management

Technology, indexing and development The platform, the URL structure, the work with indexing, automation and the extent of the cooperation with developers.

Czech or international store

Number of markets and languages A single Czech store needs a different scope than a project with several countries or language versions.

The monthly price depends on how fast you want to grow and on the number of hours per month.

What I work on in the SEO optimization of your store

I do not set SEO priorities by search volume alone. I look at the assortment, seasonality, margins, product availability and the operational reality, so that the work goes where it can genuinely help the store.

Demand for categories

I follow the search demand, the user intent and the commercial potential of every category.

Filters and their combinations

I decide which filter pages should appear in the search results and which only keep search engine robots busy for nothing.

Product lifecycle

For new, sold out and discontinued products I decide what to do with the URL, so that as much of their organic value as possible is carried over.

Internal linking

I direct internal authority between categories, products and content pages.

Store templates

I fix SEO elements and content blocks at the template level, where one change shows across the whole website. I also watch loading speed and Core Web Vitals here, because a slow category template shows across the whole store.

Growth potential

I separate the steps with a quick benefit from the long-term work that gradually raises traffic and revenue.

How monthly SEO management of an e-commerce store works

SEO management of an e-commerce store is not a one-off list of recommendations. Every month I follow the performance of the store, look for new opportunities, deal with the obstacles in organic search and move the work to wherever it makes the most commercial sense at that moment.

I follow the performance of the store and look for opportunities

I continuously evaluate organic traffic, the visibility of categories and products, the development of orders and revenue and the behaviour of customers coming from search. I also review the technical condition, indexing, filtering, content, internal linking, competitors and visibility in Google and in AI search.

I choose the work that makes commercial sense

I do not fix everything an SEO tool marks as a problem. I look at the assortment, margins, seasonality, product availability, search demand and the effort each change takes. Time then does not drown in cosmetic errors but goes into the parts of the store where more traffic, orders and revenue can appear.

I prepare the specifications, the content and the changes

From the data and the analyses I create the concrete work for a given month. I propose changes to categories, product templates, internal linking, landing pages and content. I also prepare the specifications for the developers. Within the agreed scope I can make part of the changes directly in the administration of the store.

Reporting and the next direction of the SEO management

Every month you get a clear explanation of what was worked on in the SEO of the store, why it mattered and how organic traffic, orders and revenue are developing. I do not aim for a report full of tables without context. I want you to understand where SEO is heading, what worked, what needs adjusting and what we will work on next.

SEO direction that gives your store a clear way forward

I do not want SEO to end with a report and a list of tasks. Every month I connect the data, the commercial goals and the work of your team. Marketing knows where the unused demand is, content knows what to expand, product knows which parts of the catalogue to strengthen and development knows what needs a technical change. SEO then moves forward continuously and does not depend on who happens to remember something.

Why choose me for the SEO management of your store?

SEO management of an e-commerce store is essential if you want to raise visibility, traffic and orders over the long term. Need to uncover the problems first? Start with an SEO audit. Changing the platform or the domain? Use support during the migration. For continuous growth, SEO management is the key.

You have a large store but orders are not growing? A lot of products is not enough on its own. SEO has to bring the right customers to the right categories and products, otherwise you only pay for traffic that does not sell.

SEO optimization of an e-commerce store is needed when

  • You have many products but orders from organic search are not growing.
  • Customers can barely find your important categories and products in Google.
  • Filters and variants create thousands of useless URLs while the combinations people search for are missing from the store.
  • When the assortment changes you lose pages that already had traffic and established visibility.
  • Strong competitors hold the important positions and take your customers before they even reach your store.

When to start with a different SEO service for your store

  • Not sure what is holding your store back or where it loses opportunities? Start with an SEO audit.
  • A change of platform, domain or URL structure ahead? Deal with SEO during the website migration first.
  • Need to set the long-term direction, the work with categories and search demand first? Start with an SEO strategy.
  • Need to raise orders faster? Add paid advertising to SEO and build both channels together in the long run.
SEO consultant Jan Oberpfalzer

Find out where your store is losing orders

Send me a link to your store and write briefly what you want to improve. In a free one-hour consultation we go through the current state, the weak spots and the unused opportunities together. With 10 years of experience in e-commerce SEO I will tell you where I see the biggest room for growth and what I would solve first.

Book a free consultation

Questions about SEO optimization of an e-commerce store

Everything that matters about the course of the cooperation, the price, the involvement of your team and what you can expect from regular SEO management.

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